MailerLite is an intuitive tool for email marketing. It has a very intuitive interface and an excellent set of features that are powerful and at the same time useful for ventures or small enterprises that have a moderate marketing budget. It, however, lacks some features involved in email marketing, like complex automation, comprehensive reporting, and many more. It has a simple and very responsive interface along with a landing page editor.
MailerLite is a software platform for email marketing. It is used for creating forms, newsletter campaigns, surveys, promotional pop-ups, and landing pages. It has powerful and intuitive features that make it a superior and among one of the best email marketing services over the web. In the below-mentioned titles, we have discussed the plans and pricing of the software in detail.
MailerLite: Plans & Pricing
MailerLite has free as well as paid plans. In its free plan, you can add up to 1,000 subscribers, and with it, you get over 12,000 emails per month. However, you will see a lack of several features that you get with the paid plan, like the custom HTML editor, 24/7 live chat support, custom domains, promotion pop-ups, and newsletter templates.
On the other hand, you get all the facilities with the paid plan. With the paid plan, you get unlimited monthly emails and various other facilities according to the price you are paying. At the monthly cost of $10, you get 1,000 subscribers. If you spend $100 for a month, you will get 20,000 subscribers. If you pay $210, you get 50,000 subscribers.
It also offers several other subscription plans like if you pay for the annual subscription, you can save up to 30% on the plans that provide less than 100,000 subscribers. You can get priority support at an additional cost of $100/month. Along with that, you can get a dedicated IP address for $50/month, and with a $10 of monthly charge you can publish more than one website.
MailerLite: Features
MailerLite offers you a vast number of features. You can create campaigns for email marketing with MailerLite. It can be done using the custom HTML editor, rich text editor, or a drag-and-drop editor. If you have opted for the paid plan, you will get access to over 63 pre-made templates.
MailerLite has a set of powerful tools for creating forms, landing pages, and pop-ups. It can even create a complete website with the help of the drag-and-drop editor.
Based on their locations, you can also see how many people have opened your emails. All this is shown by the service with the help of strong campaign reports. Optimization of the campaigns can be done with the help of personalization, time zone delivery, segmentation, and A/B split testing.
MailerLite: Setup
The registration process for MailerLite is simple and straightforward. You need to fill up your profile page, and then you need to wait for the approval. After that, you will become eligible for sending emails.
MailerLite: Performance
MailerLite provides intuitive performance. It has a simple, responsive, and a very well-designed interface for interactions. MailerLite has an organized list of features so that you can effectively use the ones that are required and don’t get distracted by the others. The features like segmentation, automation workflows, and the landing page editor are arranged very well.
MailerLite: Security
MailerLite has an ISO 27001 and ISO 20000 security certifications, which provide safety for the subscribers’ data. MailerLite follows strict rules and regulations and prevents from sharing or selling customer’s data to others. However, the company reserves the right to monitor the user’s content so that it can check whether the user is complying with the company’s policies or not.
MailerLite: Support
MailerLite provides users, access to various help articles, guides, tutorial videos, regarding the use of the service. You will see over 100 videos, which can teach you about the MailerLite features. You get email support with the free plan; however, you will get a live chat option along with the email support if you opt for the paid plan.
Conclusion
MailerLite is an excellent and easy to use email marketing software for professional use mainly for the beginners who want an effective as well as a versatile solution for their business.
Mia Watson is an avid technical blogger, a magazine contributor, a publisher of guides at Blogs Book, and a professional cyber security analyst. Through her writing, she aims to educate people about the dangers and threats lurking in the digital world. Read My Site geeksblog.uk
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